Economic Cybernetics Department
ERI of Business, Economics and Management of SumDU

Master the profession of an SMM specialist with Diya.Osvita

📱 Modern business is unimaginable without a presence on social networks, and high-quality promotion requires deep analysis, a clear strategy, and understanding of audience behavior. For those who seek to combine analytical skills with creativity, the Diya.Osvita platform has presented a new educational series “SMM Specialist”.

💡 What will you learn while watching?

Develop strategies: conduct comprehensive content analytics and competitor audits.

Manage brands: professionally manage business pages on social networks and build trusting communication with the target audience.

Analyze effectiveness: evaluate the results of advertising campaigns based on accurate metrics and data.

For students of the Department of Economic Cybernetics and Business Analytics, SMM is a great opportunity to apply knowledge of data analysis, forecasting, and digital marketing in practice.

🎬 You can watch the educational series on the Diya.Osvita platform : https://osvita.diia.gov.ua/courses/smm-specialist