Economic Cybernetics Department
ERI of Business, Economics and Management of SumDU

Webinar “Creating digital content”

On May 29, 2025, a webinar on “Creating Digital Content” was held, the speaker of which was Kostiantyn Hrytsenko, PhD, Associate Professor of the Department of Economic Cybernetics at Sumy State University. The event was held as part of the Jean Monnet module “Developing Digital Competences of Digital Economy Professionals and Business Leaders: Best European Practices for Ukraine” funded by the Erasmus+ program (101127435-EU_DIGIT-ERASMUS-JMO-2023-HEI-TCH-RSCH).

The webinar was attended by students, postgraduates and teachers of Sumy State University. The webinar participants discussed the features of creating and editing digital content in various formats to express themselves through digital means, strategies for promoting content on social media, the use of hashtags and personal branding. The speaker reviewed the competencies of digital content creation, including different types of content and tools for its creation. He emphasized the importance of digital accessibility and provided recommendations for creating high-quality and inclusive content.

You can learn more about the webinar content in the accompanying presentation.

We are grateful to all participants for their active participation and look forward to future meetings!